The WFEA Morning Update

Business NH Magazine: Reimaging Crafting, Building A New Crafting Commerce Model
Business NH Magazine: Reimaging Crafting, Building A New Crafting Commerce Model

What are some of the obstacles to starting and maintaining a business? What do entrepreneurs need to consider in building a business in a 21st-century economic model?

Christine Carrigan and Matt Mowry from Business NH Magazine reintroduce this month’s issue and the profiles of the Top Women-Led NH Businesses..

Matt and Christine were also joined in the studio by Jessica Moores, founder and owner of Manchester Craft Market, who shares the uniquely modern approach to the crafting commerce model.

Jessica’s brilliant application of contemporary marketing principles, while unifying hundreds of independent crafters within her local gift shop and through Manchester Craft Market’s online extensions of the store, has not only helped her business thrive but has made her a leader in the new age of artisan entrepreneurship.

 

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